Swapnaja Shinde decided she’d become a pharmacist in the ninth grade itself. A missed art elementary examination is what changed her path to set her career, she says. “I always wanted to be an artist. And in those days, you had to give the elementary and intermediate exam to pursue a career in art. So, when I missed my exam, my family convinced me to take up pharmacy and then take care of the family business. And I got it. When you don’t sustain a family business, you’re essentially squandering away a legacy and yea this is the best decision of my life.”
When she joined the business she came across new molecules and innovative formulation that her family business was promoting . It got her excited she approached MNCs with this product to be launched in Indian Market, But things didn’t fructify so she decided to launch this product on her own. As a pharmacist, it’s my job to deliver best healthcare solution in the world, and I am committed to it. Currently, India is in the middle of lifestyle disease epidemic and nutrition play a major role in these disease management.
She talks of one of the first experiences she had at her first day as a young entrepreneur:
“I went to dawa bazaar one day. I showed my products to this seller who dealt in herbal products. He liked the produc and he asked me my name. But when he knew that I was a Maharashtrian, he told me that I can’t do business.”
Her first billing was of Rs.500.
Her nature and upbringing have always had an imprint on her work ethics. As a girl who has always managed and learned things on her own, she knew that she could pull it off even. It is this that made her stand her ground and start something herself.
“I value the four years I spent studying pharmacy. I can’t let go of something I’ve worked so hard towards.” She has donned every role at the office. From being a sales agent to a packaging person (she packed 13,000 capsules for an important order, all by herself), from distribution to designing labels – she’s done it all.”
And her inspiration for this effort has come from her grandmother. “My grandmother is a self-sustaining woman. She is 85 and I don’t know how she does it. She is a vegetable vendor and has still managed to save so much! In fact, she lent me Rs. 50,000 for a project when I started.”
Despite all the challenges she’s faced, Swapnaja has come out to be a robust and successful entrepreneur who has driven her business on her terms. Today, she imports finest ingredients from all over the world even if it double the cost to help the average Indian so that he/she not only gets clinically proven nutritional supplement that helps him/her to stay fit, a perspective that most MNC’s have lost sight of in the race to maximize profit margins. Their reluctance to collaborate with her and incorporate these innovative components into their products is a clear indicator.
Swapnaja vows to keep at her efforts to ensure better public health and fitness. One can only hope that her efforts fructify and that she makes a dent if not breaks the fog of profit maximisation that clouds the bigger picture of quality healthcare at affordable prices.
What drives her is her commitment towards healthcare field as she says –
“I had this passion for being an artist always, and I didn’t leave it I choose not to take it up as a career I continue it in my own way. But healthcare gave me purpose, and this purpose drives me every day in life I feel responsible for making sure people get efficient affordable way to ease up life. And will continue doing this all my life.”
At Clinical nutrition they provide an interesting innovative solution in food supplementation format for various disorders. The entire purpose of this product is to support and enhance daily body functions which alleviates person’s suffering.
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